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Strengthen Client Relationships With Heartfelt Holiday Messages​ by KW Marketing Team for KW Outfront Magazine

If you’ve ever received a handwritten letter, you know how exciting it is to open an unexpected, positive piece of mail. Sharing holiday greetings with your clients and vendors can strengthen relationships, foster loyalty, and spread goodwill with just one simple gesture. Whether sent by mail or email, a personalized note offers the perfect opportunity to connect with those you value most.

To help you get started, we’ve curated 15 holiday message templates, which you can personalize to make a lasting impact. As a Keller Williams® agent, you can enhance these greetings using KW Designs to create beautiful digital cards or printables!

14 Holiday Greeting Templates for Clients

  1. General Holiday Greeting
    Wishing you happy holidays and a joyous new year! This season I wanted to express my gratitude, especially for you. Thank you for allowing me to be your trusted [friend/coworker/real estate agent]. Sending warmest wishes for your holiday and the start of a wonderful 2025! 
  2. Sending a Gift to Your Client
    Happy holidays! May your home be filled with happiness and love this season! Please enjoy this small token of appreciation from my home to yours.
  3. After Receiving a Gift from Your Client
    Thank you so much for the [gorgeous/delicious/delightful] gift! It’s been such a pleasure to work with you this year. Please reach out to me if there is anything I can do for you in 2025 or beyond.
  4. Highlighting a Partner Vendor
    I hope all is merry and bright at the [Client last name] home this season! I wanted to make you aware of the exciting deals available from some of my favorite people to work with. [Include details of holiday special.]
  5. Greeting a Single Homeowner
    May this new year bring new adventures! Whether they keep you here or take you elsewhere, please come to us for all your home needs. We’re happy to be your partner and our door is always open!
  6. Greeting a Young Couple
    To [Client Name] – Happy holidays to two sweet turtledoves! Wishing you and yours a lovely season as you start to build the nest together.
  7. Greeting a Family With Children
    We at Keller Williams [Market Center and/or Sales Team name] hope your home is positively brimming with happiness this season. We’re so glad to have played a part in the [Client last name] family story this year. As your family gets comfortable, please let us know if there’s anything we can do to make things cozier!
  8. Greeting a First-Time Buyer
    Finally ho-ho-home! I hope your new place is treating you well this season. Thank you for allowing me to help you find your first home, and please do not hesitate to call me when you’re ready to upgrade.
  9. After Landing a Listing
    Tis the season to bring your family and friends close … Maybe even closer than you think! My name is [Agent Name] at [Market Center and/or Sales Team name] and your neighbor and I are currently working on selling their home. If you have a friend or family member you’d like to keep close year-round, let’s talk! [Agent Phone Number]
  10. Warm Weather Holiday Outreach
    We may not be expecting a white winter here in [Location], but you can always expect amazing service from a [Market Center and/or Sales Team name] agent. Whether you’re ready to buy or sell, you can count on us to deliver a world-class experience! While we can’t bring you snow, we can promise a 100% chance of a great experience.
  11. Cold Weather Holiday Outreach
    Winter weather making you want to head south? Partnering with a [Market Center and/or Sales Team name] agent like me will allow you to get out of the cold and into a new home before you can shiver! Let’s talk. [Agent Phone Number]
  12. When You Helped Them Buy a Home
    New year, new home! Congratulations on closing on your new property. I’m so happy to have been able to help you in your home-buying journey. Here’s to new beginnings in 2025!
  13. When You Helped Them Sell a Home
    Out with the old and in with the new! Let’s celebrate putting a wrap on your old home. Now, onto bigger and better things! 
  14. Celebrating a Vendor Partnership
    I couldn’t ask for a better gift than a partnership like ours! Thank you for being a pleasure to work with and offering our clients amazing service. Here’s to a prosperous 2025! 

FromAround TheWWW

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