HousingWireHousingWire
Chicago-based Maverick Systems is rapidly expanding its real estate data analytics platform nationwide, offering brokerages a new tool in the competitive landscape for experienced agents.
The company is currently profiling about 200,000 real estate agents across the U.S. It focuses on eight key Multiple Listing Service (MLS) markets, including four in the nation’s 20 largest markets.
This detailed data allows brokerages to identify high-value recruitment opportunities, anticipate agent churn and ultimately improve profitability.
“For too long, brokerage recruitment has relied heavily on relationships and intuition,” Diana Zaya, founder and CEO of Maverick Systems, said in a statement. “We’re changing that paradigm. Our platform empowers brokers with data-driven insights, revealing hidden patterns in agent performance and movement. This allows them to make smarter decisions, build stronger teams, and avoid costly recruitment missteps.”
Maverick Systems’ technology provides an overview of the agent landscape, giving brokerages a real-time view of talent availability and performance. By leveraging predictive analytics, brokerages can target high performers, anticipate potential agent departures, and tailor coaching programs to maximize agent retention and success.
“Partnering with Maverick Systems has been a game-changer,” said Steve Rovithis, CEO of The Real Brokerage-backed ROVI Homes. “The data has been incredibly insightful, streamlining our recruitment process and allowing us to make truly informed decisions. Their commitment to our success is clear.”
