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EliseAI to integrate conversational AI into Zillow Rentals listings by Jonathan Delozier for HousingWire

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EliseAI is finalizing a partnership with Zillow Rentals to embed its conversational artificial intelligence (AI) technology directly into multifamily rental listings on the Zillow platform.

The integration is expected to launch in the third quarter of 2025.

Branded as AI Assist, Powered by EliseAI, the new feature will incorporate the company’s LeasingAI technology, which offers renters immediate answers to their questions while streamlining the leasing process for property managers.

“We want to make it even easier for renters on Zillow to get the information they need right when they need it, something no other rental marketplace is doing today,” Michael Sherman, senior vice president of Zillow Rentals, said in a statement. “It’ll be a smarter, faster experience for renters and a more efficient way for property marketers to connect with serious leads.”

AI Assist will offer 24/7 support in more than 50 languages — allowing renters to receive real-time answers to property questions and encouraging them to book a tour before leaving the site. The tool is designed to improve engagement, reduce lead drop-off and increase occupancy rates.

The system will be capable of booking in-person, virtual or self-guided tours directly into a leasing team’s calendar, the companies said.

Once enabled, AI Assist will also send automatic reminders and follow-ups to reduce no-shows and improve lead conversion.

EliseAI’s automation features will capture each conversation, auto-generate guest cards and integrate into existing property management systems to continue the dialogue by email or text, or route inquiries to on-site teams when needed.

According to EliseAI, the integration is part of its broader effort to support property owners, operators and renters by offering more efficient, on-demand digital leasing experiences.

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