VA loan applications see uptick as all other applications decrease by Sarah Wolak for HousingWire

HousingWireHousingWire Mortgage applications decreased 2.6% from one week earlier, according to data from the Mortgage Bankers Association’s (MBA) Weekly Mortgage Applications Survey for the week ending June 13, 2025. On an unadjusted basis, the index decreased 4% compared with the previous week. The refinance index decreased 2% from the previous…

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Bayview to buy Guild for $1.3B in cash, taking lender private by Flávia Furlan Nunes for HousingWire

HousingWireHousingWire A fund owned by Bayview Asset Management will acquire all outstanding shares of Guild Holdings Company’s common stock — excluding those it already owns — for $1.3 billion in cash, the companies announced on Wednesday. The deal will result in Guild exiting the public markets and becoming a private…

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Rithm closes non-QM securitization, issues $500M debt offering by Flávia Furlan Nunes for HousingWire

HousingWireHousingWire Rithm Capital announced this week the closing of a $504 million securitization backed by nonqualified mortgages (non-QMs) serviced by its subsidiary Newrez, along with the issuance of $500 million in debt.  In 2025, Rithm closed three securitizations of non-QM loans — a product that has gained popularity amid a…

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Conversational marketing is the new pipeline: How AI is redefining intent in real estate by Aaron Pierson for HousingWire

HousingWireHousingWire Conventional marketing is on life support; bloated email blasts, generic landing pages, lead forms no one fills out. They’re not just outdated. They’re invisible to the modern consumer. Today, people crave relevance, not reach. They want conversations, not campaigns. That’s where conversational marketing steps in. It’s not about shouting…

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Longbridge’s Bill Packer on crafting AI that’s inclusive of seniors by Chris Clow for HousingWire

HousingWireHousingWire As more companies embrace the incorporation of artificial intelligence (AI) into their business- and customer-facing operations, a concern has emerged among firms focused on delivering services to older people AI training typically occurs with younger staffers, who could then incorporate unconscious institutional biases that might leave seniors feeling alienated…

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